(131b) Strategizing AI Integration: Advanced Frameworks for Implementing and Adaptation of Generative AI and Digitalization in Specialty Chemical Industry Sector Digitalization

This presentation delves into the strategies for embedding Generative AI into the core of technology organizations, underscored by scientific principles and practical methodologies. First the latest advancements in Generative AI, focusing on its algorithmic foundations, potential for innovation, and implications for data management and analytics are discussed. Then, the presentation transitions into examination of the digital transformation process, use cases and driving cultural change and adaptation including strategies for change management practices that are essential for successful integration of this technology. This talk addresses overcoming challenges such as data compatibility, scalability and most importantly gaining user acceptance and buy-in across all levels of organization. This part of the presentation will address the human and organizational aspects of AI integration: managing change, focusing on staff training, leadership in technological adaptation, and fostering a culture of continuous innovation and ethical AI use. This presentation aims to foster a dialogue among R&D leaders about the future of technology development, centered around the intelligent and sustainable integration of Generative AI.