The cornerstone of a public company’s financial success is the annual report. Wall Street investors, stockholders, executives, and employees are all interested in periodic reports that present a snapshot view of the financial health of the organization, as well as trends of growth or improvement over time. Since these periodic reports tend to drive stock prices up or down, and since your boss’ bonus is based on the value of the company’s stock, he or she is of course interested in how your project will contribute to the bottom line!
